doug4350 ·
Last year, a European automaker announced the introduction of the Advanced Sound System or ASS project. I happen to own one of their models (and enjoy driving it), so this is an unbi-ASS-ed observation of how a review might appear in a tabloid or two...
Aloha, Doug
The ASS project was huge. Many staff members were intimidated and others even frightened by the size of the ASS project. They'd never seen anything so big. Some even thought the ASS was too big to be feasible.
Senior engineers came up with a fresh approach. They decided to start the ASS backwards. Go in from the back side. Start with what should come out of the ASS first and break it down from there. They knew the ASS project would be challenging and weren't looking forward to a hard ASS.
Employees, investors and visitors to the ASS facility had to be screened and wear special protection when entering the ASS lab. Materials used for the ASS had never been used before in former projects. No chances were taken for contamination.
Early on in the ASS project, several holes were found in the initial design spec. Something didn't smell right. The ASS holes made many engineers frustrated and angry as a lot of extra work was necessary to plug them up. Some employees even left, not being able to deal with the ASS holes.
Studies strongly indicated there was a huge market for ASS products and accessories. The extent of the study was inconclusive as many of the participants in the study were reluctant to say or didn't know what else could go with their ASS for improvement.
Proponents of the ASS project loved it. Some even kissed it. The ASS kissers weren't intimidated by the ASS holes and became early adopters of the project. The ASS kissers would eventually receive the recognition they were looking for through raises and promotions due to the ASS's huge success.
Only time will tell the durability of the ASS. The ASS was built to last. A very robust and durable design to continue performing day after day as if it was the first time.